Andrew Lebowitz

USA TODAY Opinion Color Exploration

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USA TODAY Opinion Color Exploration yellow gray label navigation bar header video website website design web design user experience ux branding color exploration labelling opinion article news today usa usa today

In an effort to clearly distinguish our opinion articles from our non-biased articles we wanted to explore some color and layout options. This concept leverages a reversed out article header to immediately differentiate our opinion content from other articles. It also incorporates a bright yellow accent color that can serve as a highlighter element in the article itself.

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