Brett Massé

Lost Coffee Logo

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Lost Coffee Logo identity graphic typography design vector branding logo graphic design

Logo design for a small, independent coffee company.

Client wanted to have a logo that could be easily recognizable and help define what the name of the company meant. After some interviewing and discussions, the concept of "getting lost in a cup of coffee" became the drive and direction both for the logo and the company practices. The positive connotations associated with labyrinths was a perfect overlap with the company name and helped drive home the idea of good coffee and the many layers you can find yourself exploring when having a good cuppa.'

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