Jantine Zandbergen

30 Day Logo Challenge III - Triple WP

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30 Day Logo Challenge III - Triple WP 30 day challenge triple wp friendly happy smiley face icon vector branding circle logo illustrator logoaday circle stopwatch blue wordpress cute clean logocore 30 day logo challenge

To be honest I struggled quite a bit with the third brief for the Thirty Day Logo Challenge. 'Triple WP' is an application for Wordpress, helping developers create a Wordpress site three times as fast. It should be "friendly, not intimidating and incorporates a typeface that reflects their cutting-edge tech", including a color palette of blue, white and black.

First thought? 😴

My first sketches were all really boring, working with the three w's and making symbols that only looked cool once I ditched the concept and just started designing things. So I took another day, and drew this. I like how it turned out! The icon is a friendly stopwatch that can be used as a small icon too (easy for the Wordpress toolbar!) and the purple-ish blue makes it a little bit less business-ey. Hope for an easier ride tomorrow! 😅

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