I think we got the general style nailed down now. Using illustrations with the colour swatches should mean we are not constantly re-shooting whole families of totes and swapping out the colour swatches in the "sidebar" takes little time. Customers get a representation of the tote, swatches of what's available and on click-through, they get the detail pages of the particular tote families to see more specifics. Hopefully our customers respond well to it.
almost 2 years ago
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