Seth Jenks

What About Blob?

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This is part of a hero illustration that I did for Nav's first "Small Business Grant" earlier this year. This style has affectionately been referred to as "The Blobbening". Each blob shape had a name like "Blob Barker" and "Mary Blobbins". I liked it and thought it was fun. It was somewhat controversial and we've since moved on. I'm really glad that we went in this direction though. It helped us push the brand to places we hadn't considered before.

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