Proodos

Part of the branding work for Proodos - pɾɔ.ɔ.ðɔs/ Greek word for progress, development, improvement.

The Visual language stretches along geometry and structure. An early planning towards progression. The custom Logotype visualizing that progress in order to get advanced, from students to alumni, kids or adults.

The first letter - Π - depicts a desk to stimulate and reinforce the overall concept of the preliminary prep.

Vocational guidance, consulting, counseling, test.

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