Jord Riekwel

Strong.app Icons

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In 2017 I worked with Strong.app to create some alternative app icons. They were using a barbell symbol and wanted something more unique. I created these symbols that represent the "S" and energy bolt.

After extensive A/B testing they found that the original icon actually performed best. Now, I still love these symbols, but in the end, downloads are more important than pretty pixels. 😁

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