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We're experimenting like crazy with how we talk about our nifty mobile apps at AWeber, One thing that's stuck out as we've been researching the ways people use our content creation app, Curate, is the diversity of things people send their newsletters about. From photography to pizza, horses to romance novels. If it's a thing, you can bet your bottom dollar someone has a newsletter about it.
In this concept, I'm playing around with literally representing everyone's "thing" as a monster doing something or other. It's rough, and maybe a little too playful, but it was fun to make.
What do you think?
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