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Sometimes the little animations on the background of a big job can be your favorite.
AESA, the Spanish Aerial Security Agency contacted Biografica to develop a video teaching people the essential legislation you need to know to fly a drone in Spain.
They wanted a fresh and light-hearted tone, because the main target of the video were teenagers that received their drones as gifts and had to know how to fly them without breaking the law, so together with @The Woork Co . we developed a vibrant, humorous and gradient-filled style and populated each scene with little jokes as a spoonful of sugar to help the law go down.
Creative direction: The Woork Co. & Maaambo
Art Direction: The Woork Co.
Copywriting: Javier Vidal
Production: Nuria Grajal