Mr. Electric

In partnership with the talented team over at Bullish, we were tasked to create a new look that felt modern, simple, and something that felt more current. The blue and gold color scheme was kept because of the brand equity it had with consumers and how it compares to other brands in The Dwyer Group family. The custom built type paired with a reimagined light bulb makes for a flexible system that can work in print, social media, and web.

See the full case study on my website (https://www.stevewolf.co/mrelectric).