plusONE Credit Card

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plusONE Credit Card marketing brand digital print launch product credit card credit union banking design

Developed card name, card design, all media design and creative direction.

Concept background:
This card gives back to you and the community. For every purchase made, a portion of that transaction goes directly into our local community. So you get something, and so does someone else—thus the direction for plusONE. It also plays off of the credit union name. The plus graphic illustrates the four areas of the credit union's focus in the community.: Arts, Education, Environment, and Health.

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