14:56 graphic design

Lily rebrand

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Lily rebrand fun identity minimal lettering typography bright icon flat heart simple rebrand logo

Nearly five years on from posting an unused design here on dribbble I'm happy to share the new look Lily logo.

The target audience for the organisation has changed from over 65s down to 18 plus, which has led to this new direction for the brand. So happy this design was approved and am excited to see it out in the wild!

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