Perspektiva Alexander Tsanev

Cultural Heritage in Migration branding

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Cultural Heritage in Migration branding study bulgaria tradition branding path logo head migration heritage cultural

Snapshot from a branding project that I did a while ago. It is research project initiated by the The Bulgarian Academy of Sciences (the oldest institution in modern Bulgaria).

The project aims to explore the intangible cultural heritage of Bulgarian communities abroad (mainly in the US and Western Europe). How this communities keeps the national traditions and self-consciousness in the new environments and in the context of the global world.

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