Pub "La Vaudoise" - Brasserie du Jorat

Creation of “La Vaudoise” visual identity, first beer certified “Produit du Terroir Vaudois”.
To stand out this new beer from the original range, the iconic deer is replaced by a woman wearing the traditional Vaudois costume. In the background, the Jorat forest gives way to a panorama that characterizes the Vaud land’s very essence. The fields and the farm represent the “Terroir Vaudois” and symbolize the ingredients origin of “La Vaudoise”. This new label, hand drawn, respects the Brasserie du Jorat graphic line and fits perfectly with the current flavor assortment.