San Diego Vivo

San Diego cemetery is one of the oldest cemeteries in Quito. Currently is a cultural heritage and located near historic center of the city, it has more than 200 years of history that includes political junctures, social tensions, religious expressions and rituals.

As part of an urban revitalization program of the cemetery and the area around it, the team developed a visual identity. This involved a logo design to identify the cemetery, editorial material to spread information about its history and legends, and a signage system inside the cemetery.

The concept was based in the eclectic architecture present in the cemetery and neighbourhood, showing three main actors in their symbol: the neighbourhood, the cemetery, and death.

See more of this project at: https://www.behance.net/gallery/65631237/San-Diego-Vivo

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