News portal- Colour Selection

Here is a snippet of the design for an English daily newspaper in the Indian state of Karnataka.

We have worked to provide separate colours for each module and element. This has been done with the view that in future when DH feels the need to expand and have multiple microsite. Every module has 3 set of colours, viz., primary, secondary, and background colour. Background colour helps in creating a separate identity of the section, the primary colour is used to highlight the news under that section and secondary colour provides the contrast to balance the experience. Close to 21 colour sets were defined based on the data classification.

For more interesting details check out the blog on designing for a news portal here: Designing for a News portal
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Posted on Apr 28, 2018
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