How It Works Exploded UI Illustrations

Miq howitworks illos

For the relaunch of the MileIQ How It Works page, I made some illustrations to better explain our product features. I didn't want a repeated cascade of phones in our page, so I opted for an illustration treatment our team has been calling "exploded UI", a term for illustrations that have heavy product leaning, but take liberties to explain a larger concept. The original plan was to implement some parallax scrolling into the page to give these illos some life, but with a deadline looming we went with static PNGs. I'm hoping to get my feet wet in Principle or After Effects for some subtle animations on these in the coming weeks.

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