The new Cloudflare onboarding flow was released three weeks ago. We made sure that every step of the new flow help a user understand the value Cloudflare is bringing to his or her domain.
The updating of the name servers is probably one of the most complicated parts of the onboarding flow, so by providing "click to copy" name servers and visual instructions, the user will be able to complete this task faster and enjoy the benefits of Cloudflare.
There was also an attempt to do a brand refresh and tie the marketing pages experience to the product experience.
Check it out: https://www.cloudflare.com/
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