Last week we announced our new secondary kit designed by Adidas! I was tasked with working on activations and developing the launch look. I pulled inspiration from produce crates and labels for the tags and packaging and worked with a company to have the crates produced and printed. As part of the activations, we will release apparel and other pieces to go with the kits over the the course of the season. It's been fun reading the different reactions on social ;-) 👑🍑
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