Content Creation App

In an effort to learn Principle, I decided to revisit an old idea I had for an app that would streamline content creation for our radio station personalities, for both our website and our social media platforms.

In the radio industry, there's an urgency to create a variety of content in a timely fashion. Oftentimes, our personalities are on the go, out at concerts & events, so they're away from their computers, thus unable to create web content while in the heat of the moment. Sure, there's a WordPress app that they can use on their mobile devices, but sometimes that app can be quite limiting.

My app would be tailored to our personalities' workflows, giving them immediate access to the tools/accounts they need, while stripping away all the other unnecessary clutter.

For what it's worth, I used a combination of Sketch and Principle to bring this prototype to life... for this shot, I wanted to demonstrate the onboarding process, and then show how the app would transition quickly to the content creation interface.

More to come...

Also, I've attached a higher quality .mov file of this prototype.