hunter ellenbarger

IdealistiCo

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IdealistiCo sign painter icon system logo concepts logo design cooper icon toy toys idealistic branding logo

Working through a couple of logo concepts for a new toy brand at FCTRY called IdealistiCo. Each product the brand launches will have a percentage of profits linked directly to a non-profit.

The final concept shown would include an icon system linking similar causes across different product lines, e.g. U.S. Elections, Sexual Health, LGBT Rights, etc.

Any faves or thoughts?

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