Frederick Andersen

Art Direction for RSP Systems

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Art Direction for RSP Systems diabetes medicinal medicine graph home mobile raw grainy

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Initial and final art direction for Danish medicinal company RSP Systems, who are developing a uniquely wonderful device for diabetic patients.

The device measures your glucose levels without the need of a needle. A visual representation of the prototype is located at the bottom of "Technology"—check it out!

The design process went smooth. They were very vocal about the overall design direction and very proactive in the initial wireframing process. After wrapping up the wireframes, they handed me a strip of grainy cardboard and said they wanted that for the background. That's what they got 😇

Their new website launches later this week.

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