WĂIZ – The Romanian app for carols

Hello,

You can check the full project and case study on our website
http://www.grapefruit.ro/ideas/waiz-the-romanian-app-for-carols/

Christmas holidays just ended, but we still feel the vibe in Romania. For this winter we created a fun app concept and all started with a joke about having a app like WAZE but for carol singers, which is a Christmas tradition activity in Romania where it begins on Christmas Eve. Children go out carol singing from house to house, performing to the adults in their houses. The children get sweets, fruit, traditional cakes and sometimes money.

We started coming with ideas regarding the usability and functions. What can you do with this app? Can we improve the experience? Can we bring romanian traditional activities to the digital era? We made a research and covered all the functions and needs.