Tibor Tovt

Parfumstudio Collaterals

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Parfumstudio Collaterals perfume retail branding typography identity minimalism

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Parfum Studio is a retail brand offering exquisite fragrances and niche perfumes. In production we used foil blocking and letterpress as the primary print technology. By reducing the use of ink and substituting it with pure letterpress wherever it's possible, we tried to draw further parallels with how perfumes, as mainly transparent substances, are applied to the human body.

Check full case study at Behance:

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