Rob Clarke

Whippo Worked-up Routes

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Whippo Worked-up Routes hippo ice-cream identity bespoke typography logotype branding logo sketch type

Worked up visuals from my messy scribbles. Typically these are roughly drawn in illustrator. I probably presented around 10 variations to the design agency (Hamill Bosket).

(Often referred to as the ‘hippo’ ice-cream by children, Whippo is a whipped ice-cream brand with products throughout Ireland.)

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