Neal Gao

Zhihu Ebook 2.0

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Zhihu Ebook 2.0 ui zhihu ios rank card guide icon interface ebool layout book

The revised second edition of e-book design not only provides the operators with more executable strategies and display styles, but also optimizes product experiences to the e-book pages. Overall, this revised edition continually boosts high click rates at each level: Banner click rate increased by 150%, the entry click rate increased by 290%, content click-through rate increased by 1400%, second page click-through rate increased by 35%. Follow-up will continue to optimize the e-book related design issues, and if you have any comments or advice on the e-book module, please feel free to contact me at gaosy@zhihu.com

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