redesign — Illustrations 01

I had the opportunity to do the illustrations for the new redesign! This was a huge project spanning 30+ illustrations, the development of a new house illustration brand style, and months of iterations + collab.

This illustration is my favorite of them all. I love bringing out the playfulness and warmth of "serious" concepts like business collaboration - with an edited palette, a whole lotta energetic movement, compositionally breaking the grid, yeah! Not only that, but it's just plain fun to draw. Attached are some initial sketches abstractly exploring these ideas. Full portfolio + process post to come.

Thank you to the Slack design and UENO teams for having me. :) Fantastic art direction from Brandon Velestuk & Kristy Tillman, and I worked really closely with designers @Gene Ross & Angelica Rogers to conceptualize and develop out these illos in conjunction with their lovely designs. And of course congrats to the entire Slack team (editorial, eng, etc) on the launch.

Check it out and click around! -->

Alice Lee
illustrator & mural maker

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