Zach McNair 👋

MUTEMATH / Identities

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MUTEMATH / Identities logo branding typography mcnair haus play dead mmlp5 mutemath graphic design art direction

One of the very first exercises I did before getting too far down the rabbit hole of creating covers was to create a dozen or so identities for the band. Generally-speaking, they have been a band that really invests a lot of thought towards the build-outs of their album & tour campaigns. Because of this, I knew that even something as simple as a wordmark would help define the way the rest of the artwork would be represented.

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