Grain Logo Identity

A project created on freelance basis for the Bournemouth-based visualisation experts: Darcstudio. DS were setting up a partner company with an emphasis on Virtual Reality by the name of Grain. The branding for Grain embraces the futuristic aspects of virtual reality to create an identity that is system-led and fluid so that it becomes adaptable for both digital and print. My deliverables included Logo concepts supported by animated idents and brand guidelines.

Here's the first look at the various adaptations of the identity.