Jcd Brand Assessment Worksheet Banner

So proud to share my Brand Assessment Worksheet. It's taken a long time to wrap up the writing for the doc as well as the article that goes with it. I made this worksheet to help businesses better understand their brands and offer a rubric for how their communications and materials should all add up to a unique, compelling experience.

Here's a link to the article & worksheet -- I'd love to know what you think:
http://bit.ly/2sizV18