Focus Lab Chase Turberville

Relativity + Garden Gals

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Relativity + Garden Gals garden leaves colon relativity time colors typography lettering logotype jomo branding

Jomo (Joy of missing out) is an awesome new client. They produce an app that gets people together and doing things spontaneously - Whether that’s grabbing a beer with folks in a new town, or meeting up with a few ladies for gardening tips. The missing out refers to that addictive social media stuff - get off your phone and do some thangs. We’re starting some early visual exploration. This concept was based on relativity. The idea that time can fly when you are having a good damn time. We use the colon as a visual device for the brand, and in relation to the time of the activities. Let us know what you think. More to come later!

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