Gofar App

iOS app prototype for the Sydney-based startup “Gofar”, 2015. The app is collecting driving data and displays points of improvements on routes, so the driver can save gas and increase the insurance value of their vehicle.

A lot of UX thinking and exploration with different ideas went into the design of the app, mostly to ensure users were understanding the gathered data, enabling them to learn and improve their driving behaviour.

This app was thoroughly user tested for usability and interaction, and people loved the experience. The startup decided to go with a different solution.

If you’d like to get in touch: Send me an email
More at Core