Litmus Kevin Mandeville

[Email] Litmus 2016 Review

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[Email] Litmus 2016 Review year in review newsletters email newsletters email development email design html email email litmus

Full credit to the ridiculously talented @Alan Tippins (give him a follow!) on the design of our Litmus 2016 Year in Review that I adapted for email.

This was one of the most challenging emails I've ever had to build as I wanted to replicate the web version and scale up to 1440px, all while maintaining a "hybrid" structure that was responsive without media queries. There were so many considerations and development thinking for email client quirks at a design of this scale.

Unfortunately due to the size of the code I only had room to fit in one section for the email - but was probably best to direct users to the landing page at that point anyways. I'm hoping to do more challenging full width, bold, "in your face" type emails like this in the future - it was really fun!

View the full email here.

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