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They sell textile goods such as blankets, throws and so on. The logo represents a hummingbird surrounded by a stylized circle of sewing thread. Instead of designing a lavender icon I chose to design a hummingbird, because is a bird often found in fields of lavender and because in my opinion make the logo more recognizable. Also, the sewing thread is intended to make a subtle association with the working matter of blankets and throws.
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