Pop it like it's hot

Yes, more happy vegetable action. I'm expanding the brand with some posters for the Power of Produce Club. These are used to promote the program at local farmer's markets. I made a few tweaks to the identity and color as well.

Plus it's sponsored by Chipotle nationally, so free magical goodness and the occasional Salmonella.

Matt Erickson
Thoughtful Brand Identity design, Packaging & Illustration

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