Spark Hasbro
Last week SPARK Hasbro went live. The website inspires co-creation with consumers in the US, encouraging them to submit their ideas to Hasbro.
We were briefed to create a landing page telling the story of invention. We chose to do this using the classic Mr Potato Head and proceeded to conceptualise, brand, illustrate and animate the landing page and then developed the corresponding back end system. Props to the whole Si digital team for the great work on this project.
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