RelayHealth Web App Responsive

I reduced the customer service call volume by 70%, but making user registration and password retrieval flow much more comprehensive, simple and self-service. This resulted in a savings of $10K a month. In addition, I devised new design paradigms and best practices while working with an UX Analyst to support new design hypothesis. I participated and lead user-testing research which included prototypes, user flows, use cases, personas and site maps that translated business-level goals into measurable business results. Within months both customers and users were providing unsolicited positive customer feedback and ratings

Mari Ettlinger
Product, UX/UI, Visual Design - web/ mobile apps & sites

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