Basic Redesign Homepage concept

I am excited about working on some concepts for the new @BASIC website. This is a landing screen concept that i worked on. The idea is simplifying the nav structure and creating a more guided experience.

The background would be a video that would change every time someone loaded the site. I also had the idea that it would change based on hovering over the 3 key links.

Once a user clicks on one of the three links the navigation would hide creating a focused experience on the selected page.