Grizzly Rodrigo Calderon

Saga Brand Compass

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Saga Brand Compass brand workshop design identity booklet branding

We had a great time working with a team at Microsoft Studio C, developing their identity. One of my favorite parts of the process is our brand workshop, where we meet with our clients and members of their team to define their core values and vision. At the end of the workshop, we deliver a brand compass; it's an extra piece of collateral that features quotes from the workshop, images that resonated with the team, and key ideas.

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