Our rafting client, Echo Canyon River Expeditions, is crafting a new collection of cabins on their property. We created this element exploration to test a series of graphics, fonts, and imagery for the luxury brand. Our goal was to evoke a retro feel that romanticizes the height of luxury Airstream camping in the 60s and 70s, but incorporates modern "surprise and delight" elements to reflect the organic tone of the architecture.

*This design was created while working at Design Rangers

Courtney Caldwell
Where great design meets hospitality.

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