Toronto Raptors - #maymadness Day 28

While the Raptors current brand is passable, it is a little bland – there is sufficient evidence at hand that suggests this is directly related to letting rappers screw around with your branding… *cough* Brooklyn *cough*.

A splash of purple from the Raptors original palette sorts some of that ‘blandness’ out. I played around with the idea of some jagged pinstripes inspired by their original away jerseys, but it made everything a little busy, so I took them back out again.

Posted on May 28, 2016
Dean Robinson
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