Automated email design - excursions

I concepted, planned and art directed a photoshoot for this countdown to tour emails series. I also designed the 16 emails that are part of it. After you book a tour, you get this email as part of a series of inspirational, sales and transactional emails leading up to the tour's departure. This is one of 16 emails in the series. I also did the hand lettering for this project.

It's a challenge to really showcase the complexity of these email in this format, so let me know if you want to see more!