Ole Miss Athletics Official Mobile App

Friends at Ole Miss have some incredible athletes and athletics programs.

Now that it's launched iTunes App Store and Google Play; it's been great to lead the team crafting the experience and design.

As with any deep dive, we played around with a number of different UX and UI elements and flows. After usability tests, the drop down scoreboard and the split drop down remained at the forefront of ease-of-use and achieved the primary goal of simplifying the ability to find scores, sports, photos, stats, and more.

It's been said "we've reached one of the goals of keeping the complex simple.