Trawelt — Brand Identity
At Holographik we’ve been shaping a more complete, strategic approach to branding and digital — one that gives our clients structured, scalable system for long-term use across all touchpoints.
From the initial strategy and brand concept to full identity development and implementation, design needs to work harder and move faster. That’s why we approach branding not just as a creative exercise, but as a strategic tool. Something that needs to be intentional, flexible, and easy to implement.
We help our clients develop visual identities that are built to scale. But just as important as the design itself is how it’s organized. We create thoughtful, fluid systems that make it easier for teams to stay consistent, move quickly, and communicate clearly. Behind every project, there’s deep consideration for the everyday use of a brand. How is it accessed? How does the internal team use it? How can we remove friction from the process? We structure everything — from Figma files to cloud folders — so our clients always feel supported and empowered in applying their identity.
We believe purposeful design is about building clarity into complexity, and helping teams do more with less effort.
Brand identity and website design for Trawelt