end to end

one of the beautiful parts of working with an internal team is that you have the opportunity to collaborate with not only business, tech, and marketing partners but also logistics and operations.

last year we built and launched the customer facing online grocery platform, and are now building a custom app for the 'personal shoppers' who fulfill the customer orders.

from a design perspective, this lets us understand the implications of any front end changes, and ensure that we fully consider our cousins in the stores who are tasked with successfully completing those orders for the customer.

above are multiple states of the key 'picking' screen, that shows a personal shopper what item they're looking for, it's location in the store, the quantity requested, and any special requests or substitution preferences as stated by the customer.