Hemple – CBD Gummies Branding UI Design

Hey, guys! 👋

We’re thrilled to share our latest branding project for Hemple — a modern wellness brand that's all about bold flavors, natural vibes, and high-impact design. 🌿

We focused on creating a visual identity that reflects simplicity and vibrancy — using bold colors, playful shapes, and clean typography to make hemp-infused wellness products stand out on any shelf.

Check out the full case study below! 👇

Packaging is one of the key touchpoints to connect with customers and leave a lasting impression. It’s not just about holding the product — it’s about telling the brand’s story and creating a memorable experience.

For Hemple, we designed bold, eye-catching packaging for Cannabis-Infused Gummies to make the brand stand out on the shelves while staying true to its vibrant and natural essence. 🌿

At the heart of Hemple’s visual language is a modern, versatile logo that reflects the brand’s core values of nature, simplicity, and wellness. 🌱


The vibrant color palette — fresh greens, citrus oranges, and berry pinks — reflects nature’s energy and creates a bright, inviting feel.



The typography choice, Polysans, reinforces the brand’s personality with its clean, approachable, and contemporary style, making sure every touchpoint — from packaging to digital assets — feels consistent and on-brand.

To bring Hemple’s lifestyle facet of the brand to the next level, we developed a modern, streetwear-inspired T-shirt design that embodies the brand's carefree, natural vibe. 🌿

This piece of merch is perfect for brand advocates who want to make a statement — casual, fresh, and effortlessly cool.

Visual storytelling plays a crucial role in making Hemple stand out, and these campaign visuals bring the brand’s essence to life. 🌱

We created a set of vibrant, uplifting posters to highlight Hemple's Cannabis-Infused Gummies, using bold colors, playful typography, and fresh fruit imagery to reflect the unique flavors and the brand’s lively personality.

We extended Hemple's bold and playful identity to the streets with eye-catching outdoor ads designed to stop people in their tracks. 🌿

The campaign brings flavor, relaxation, and personality into public spaces with the help of outdoor ads that make Hemple’s presence felt — bringing a moment of calm and joy to your busy life.

👉 Visit our website to see more! phenomenon.com

📮Drop us a few lines at hello@phenomenon-studio.com 

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