SB LIX | Self-Initiated Concept
First and foremost: GO BIRDS!!!! As an Eagles fan I am super excited for the big game next Sunday.
Reimagining the NFL Super Bowl logo has become an annual exercise for me. I grew up with the illustrative logos pre 2015 and for fun, I like to put my spin on the yearly design. Don’t get me wrong, I get why the NFL uses the current logo system, I just enjoy the challenge of using my illustrative skills to to see what I can come up with.
With the game taking place in New Orleans, I wanted to challenge myself to stay away from the fleur de lis as that was the first thing I thought of. Instead, I opted to illustrate an American alligator with a fancy Mardi Gras mask on–that gave me a chuckle as I started to sketch it out. I usually try and keep the color palette from the real logo, but it wasn’t translating to how I wanted it to look so I updated the palette and simplified down to make it fit better with what I was trying to do.
Note: This is a personal concept only and not associated with the NFL.
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