Eames Molded Plastic: Modern chair

Eames Molded Plastic: Modern chair engendered individual expression and creativity (just compare Don Draper’s discreet office to Roger’s impossibly cool showroom on Mad Men). It combined higher efficiency in materials, improved structural design, and elegance in form, language, and power. Modern chair was an avant-garde object: it consciously ignored proven lessons of history amidst over-consumption and ecological disregard.

Full size attached.