Currently working on a custom wordmark for Townsquare, Townsquare is a community funding portal supporting local businesses.
The type is not yet finalized and is a quick vector from the sketches above, feedback is very very appreciated. Below are a few thoughts about why I did certain connections and characters.
- Have done the “w-n” connection this way with the reason other wise it could read as a looped “r” at first glance.
- Worked with a capital “Q” to have the overall stand a bit out more.
- Chosen for a regular “r” to keep the height consistent, looped “r” could also work thought.