Ivanowski Creative

Burberry - Rich Media Advertisement

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Burberry - Rich Media Advertisement elle.com style women burberry fragrance perfume

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This is a Rich Media Advertising Campaign for Burberry’s The Body Fragrance. This advertisement ran exclusively on elle.com. The Gate-fold unit is a take over ad whereas the ad will cover up the entire website and then reveal the page content. This is to get the user engaged with the brand as well as the page content.

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